Found a good article on the techniques of writing for the Internet.
Number of great points made. The main message is that visitors don’t read websites as you want them too. We all do it – scanning highlighted text, headlines and bullet points, rather than the ‘meat and bones’ that we spend hours correcting and editing.
With attention span of a goldfish, you simply cant assume that all the text will be read. Saying that, dubious English and poor grammar is no excuse hoping that someone won’t notice. I’m sure a psychologist somewhere has proven that that the eye is drawn to a spolling error as it is to the colour red on a white background.
